Generation X Buyers were born between 1965-1981 and are known for their independent attitude (“You are not the boss of me”) and want choices. You want to be decision makers and are very careful to avoid making the wrong decision. You were the first to grow up with the personal computer and want fast response. Generation X’ers focus on the overall quality of life. Many place family above everything. For Gen X’ers, work is a necessity while family time/leisure is what life is all about.

 

Your home is what balances life and reflects values and aspirations, you tend to focus on rooms for people/family living, rather than on formal living. The “Great Room” has become the hub of the home with innovative kitchens that include an island, an entertainment center, a computer center and space for other activities that all can share. You love media rooms, music surround systems, universal charging stations, security and home function controls, any thing techy. You prefer courtyards to large yards, less commute so can spend more time with family and friends. And a home for Gen X’ers is also likely to be seen as an investment that must provide future security.

You know how to use information resources. Many of you approach purchases (not just home but all) by doing internet research, often to the point of information overload. This is where we come in. We provide the quality service to the information but you make the decision. We understand your time is valuable so we simplify the information and show you how to make best use of it. The GHC Team will show you how to regard your personal investment as your hedge for retirement.